Photography is embedded in our lives, from birth to death, and at every stage in between. Even those of us with little interest in photography have most probably carried photographs in our wallets, and hung them on our walls or placed them on a work desk, and personally snapped a few shots. Since the advent of digital photography, we have been taking more photos, and using them for an increased range of activities, especially the wider sharing of images with others. Today, photographs are so common that they can almost escape our notice.
Photography first entered the lives of the general public in 1888, when George Eastman invented and marketed his original Kodak camera. It was a very simple box that came pre-loaded with a 100-exposure roll of film. Once used, the whole camera was sent back to Kodak, where it was reloaded and returned to the customer, while the first roll of film underwent processing.
The simplicity of the camera and film processing made photography accessible to millions of casual amateurs who had no professional training, technical expertise, or aesthetic ability. Eastman’s marketing campaign deliberately featured women and children operating his camera, along with the slogan, “you press the button; we do the rest.”
Snapshot photography became a national craze within a few years, and by 1898, it is estimated that more than 1.5 million roll-film cameras had passed through the hands of amateur users.
Early snapshots were made for purely personal reasons. Typical subjects included important events such as weddings and other less formal family gatherings, holidays and leisure activities, and to capture the transitory appearance of children, pets, and prized possessions such as cars and houses. Images were reproduced as small prints, and a member of the family often arranged the photographs as narrative sequences in albums.
In the early part of the twentieth century, serious amateur photographers started to promote photography as a fine art where – unlike snapshot photography – the photographer demonstrated aesthetic sensibility and technical expertise. This goal was successfully attained, and photography became elevated to an art form.
It didn’t take long for the tide to turn (as it always does), and certainly by the 1950s, the qualities of the snapshot started to become adopted by professional photographers for their honesty, energy, and spontaneity. Grainy, blurred, tilted horizons, erratic framing, and black and white all became an acceptable route to capturing the moment. By the late 1990s, the snapshot finally achieved the status of modern folk art.
These two broad schools of photography produce a dichotomy in camera design and development. For the snap-shooters, cameras remained little changed (technically) from the original, while serious photographers opted for more complex tools that offered far greater precision.
From the mid 1970s, electronics started to take a grip on camera design, and this made improved photographic performance available to the casual photographer, without the need for technical knowledge. However, the biggest step-change emerged and began to dominate around the millennium: the digital camera.
Digital photography was revolutionary because it eliminated the costs and delays inherent with film cameras. It also expanded the options for viewing, editing and sharing pictures, and accordingly the range of uses to which they could be put. Other developments such as the increased ownership of personal computers, and growth of the Internet both supported the benefits and expansion of digital photography.
Today, camera phones are the major photographic device, and social media the foremost manner in which our snap-shots are put to use. While most photography, as in its early days, is largely a point-and-shoot capture of our daily lives, the underlying social behaviours have altered significantly.
For at least the first hundred years of photography, the family was at the heart of our activities. Cameras were usually owned by families, and used to the benefit of that family. While all members may have been participants in the capture of a photograph, one particular person was usually the custodian of the family album. The cost of photography made every shot valuable, and the duds that never made the pages of the family album were still retained.
By contrast, today individuals own cameras, and almost everyone under a certain age has one. Our social circles have changed: we tend to have a far larger pool of more casual acquaintances, and fragmented families. The zero cost of photography means high numbers of shot are taken, but the ease of deletion makes the permanence of images more ethereal.
It is these changes that bring me to the point of this article; to voice the concern that we are creating a historical void where information and details about an era risk being lost. I personally have gaps in the pictorial record of my life that start from the time I too turned to digital photography. Of course I could print my photos, to make them more tangible, and put them in an album, but I don’t: it’s not part of the digital ethos to recreate the limitations that contributed to the demise of film.
Equally, the increased automation of camera technology and accessibility of image manipulation conspire to erode the need for technical expertise, and aesthetic sensibility (at the moment of exposure) that underpinned photography as an art form. Indeed, the only significant recent resurgence in aesthetic film photography – Lomography – champions the abandonment of forethought, rules and knowledge.
I am not advocating that film photography should be fine art: the snap shot is as worthy an approach as it ever was. Neither am I trying to assert that digital photography does not demand skill, nor its images qualify as an art form. My concerned is that yet another skill – photography using unforgiving film – will become lost in a world where we increasingly rely on technology to do our thinking for us. The situation is little different to saying that just because we have calculators, we should forget how to do mental arithmetic. Equally, the craft of compiling a narrative photo album is at risk of loss, in favour of viewing a jumble of images on the tiny screen of a mobile phone, which travels with us in a world where it is continually exposed to the hazards of damage and theft.
In summary, the key difference between digital and film photography is that the former often ends with a click, while the latter merely begins with the clunk of a shutter. If you are on the cusp of a decision to explore or return to film photography, my advice is take the plunge and give it a go. Film photography is an engaging hobby, even if it’s only snapshot style. Its images are more enduring, and have an increased likelihood of surviving the passage of years. When all said and done, photography is merely a process for freezing time, and capturing memories so they can be recalled and enjoyed over and over again, throughout our whole lives.
My film camera collection
Having attractive and effective PR or self promotion material is essential for people involved in the entertainment and art world, such as actors, singers, comedians and artists. And argueably the most important part of that material is the headshot. After all if you want or need to be in the public eye the world needs to know what you actually look like. But not just any photo will do. A headshot photograph in any PR campaign should give an insight into your character and art.
If you are playing a dramatic role you will not require the same kind of shot as one that would be suitable for a comedian. Similarly, if you are an opera singer you will expect a completely different shot from what a rock singer would want. By having a suitable set of headshots taken you are letting the public, agents and other performers see exactly the image what you want to portray. And from that they will hopefully want to sample your work or watch you perform.
Needless to say, we are not talking about a quick snapshot here. We are talking about the very serious business of you acquiring crucial promotional material which will help you advance your career. So it absolutely essential that you choose the right photographer to take your headshots for you.
So how do you go about choosing your headshot photographer? People within your profession may be able to advise you of a good photography agency. Or, if you want to commence the search for yourself, the Internet is a good place to start. You can surf the many photography websites online. Look specifically at the portfolios of headshots on offer, and if a particular photographer catches your eye, make contact with him.
When meeting the photographer for the first time tell him exactly about the type of work you do. From that discussion he will be able to decide what kind of shots need to be taken. If you are an actor, in search of auditions, he may want to take a whole series of photos portraying you in different roles. For performers, he may want to take a contrived shot of you seemingly performing live. He will need to take many shots in order to produce the best promotional material for you.
The shots may involve the use of make up artists and hairstylists. This will make the headshot session more expensive. But if it produces the kind of self-promotional material that brings you in a lot of work, it will be money well spent.
What is Wedding Photography?
For most couples, this may sound an odd question to ask, most would answer that wedding photography is the kind of photography done during weddings. That is partly correct. But that over simplifies the meaning of wedding photography. The art of wedding photography has change tremendously in the past twenty years. Today it may even have a different meaning for each couple.
In the past, wedding photographers are technicians behind a black box almost mystical that very few would even try to operate it. Back then, wedding couples are hiring wedding photographers to produce wedding pictures of their big day. It is to simply record the event. And the one they chose might be doing six weddings a day.
In 2010, almost all wedding guests have their own digital camera that could produce well-exposed pictures at very minimal cost. What it means is that the professional wedding photographers must have something more to offer to their wedding couples. At the same time, the digital revolution also allowed wedding photographers the new technologies to offer something different. This is one of the reasons why wedding photography has improved compared to what it was years ago. It also attracted people who would never venture into wedding photography if not for the new technology of digital photography. Wedding photographers who at their prime offer beautiful and stunning photos that record the wedding in an artistic and narrative, sometimes evocative and most of the time in a flattering manner.
But it also means that being a wedding photographer today; one has to be able to offer something not seen before. True to the complexities of wedding photography today, it would not be true anymore that all wedding photographers are the same and that all wedding couples desire the same kind of photography.
Here is a Guide to Photographic Methods
The good thing about the Internet is it makes it easy to research the work of a big number of wedding photographers. Check some photographers’ website and you will be amazed by the different photographic styles.
Reportage photography is also known as documentary or photojournalism photography; it is best described to have an approach which simply covers and document the event without directing the wedding couple or its guests. Instead it tries to capture the event as it happens in the most natural and creative way possible.
Traditional wedding photography is use to describe the old fashioned way of lining up the wedding couple, their guests and family for traditional photos.
Contemporary wedding photography can be described as glossy which can be trendier than traditional wedding photography.
My humble advice is to look beyond the labels of wedding photography. It can be more confusing than being helpful in deciding which kind of wedding photography suites you as a wedding couple. Another reason is that the style often times is a combination of several photography styles anyway. Third, it implies that wedding photographers offer just one style of photography during their wedding coverage.
In reality, weddings offer a chance for wedding photographers to show different photography styles. Wedding photographers sometimes just can’t ask the couple to move to a spot where there is a better light during the wedding ceremony. Also, it is quite often that couples expect to have formal photographs which show them at their best. Even the most modern weddings will require having traditional and formal family shots.
Many photographers excel in one style of wedding photography and emphasize their skill and it may even be part of their marketing strategy. Some would describe their kind of wedding photography as a mix of classical and modern. It may be a mix of reportage and contemporary. It is quite necessary to have a time with the wedding couple wherein they will be directed to be at their best. It will give them the kind of photographs that can be described as fine art. The limited time of weddings make it important for wedding photographer to be a good director.
Choosing Your Photographer
For couples, the best way would be to decide which wedding photographer is right for you is to decide together what kind of wedding pictures you expect You may want something traditional which means you like a professional account of the wedding day without having too much interruptions.
You may be a photography enthusiast as well, and desire to have a creative set of wedding pictures. You may be looking at high end and contemporary photography style.
Once you both as a couple decide on what type of wedding photographs you desire, you can start examining different galleries of photography for quality. Be warned that galleries represent the best work of photographers, so it is quite important to see a sample of a whole wedding to be sure of consistency.
Awards of excellence can help you decide which photographer could be best suited for your wedding. A membership to well know professional body is also something to consider.
It is of utmost importance that you as a wedding couple can communicate with the photographer and have the rapport to be able to share your wedding photography goals. As much as photography style is an important factor, you and your wedding guests would expect to have a high level of professionalism, organization and experience on your wedding day. Finally you need to consider the wedding packages being offered by the photographer.
Budgeting For Photography
There is no such thing as an appropriate budget for weddings. What can be more helpful is the percentage in terms of value to the total wedding cost.
Professional wedding photography will be what will define the memories of your wedding day. You are going to entrust a photographer to use his skills to document your wedding as if it was taken through your eyes. Discuss with your wedding planner what you think is the best budget for your wedding photography. A good wedding planner would be able to help you with the right budget and if you need to allocate more to get the kind of photography you desire.
The price of a good wedding photographer sometimes comes as a surprise to wedding couples. But quality wedding photography comes at a price. The better skilled a photographer is the higher the fees he can command. One should note that it is not a one day event for wedding photographers but it takes days to plan, shoot the wedding, and spend time on post processing the images and designing the wedding album Ultimately you as a couple must have to make the final decision on how important having a high quality of wedding photographer and if it the price is worth paying for.
Explore more of Nap Beltran powerful Internet Marketing Tips on Photography. Be sure to visit his blog for more tips on how to help your business succeed online. Visit Fotopalooza.me/photography for specific “how-to’s”, along with more all-free lessons, advice and, photographer’s forum, contributor’s gallery and much more. It’s a MUST-VISIT for photo enthusiasts!
Nap Beltran is an Online Media and PR Consultant who has traveled the world and loves photography. He has attended photo courses [http://www.photoworldmanila.com] and seminars in Manila. He is an award-winning wedding photographer in Manila who provides wedding photography services.
When you’re a keen photographer and you have the desire to spend your working life doing something you enjoy such as photography, it would be a shame if you didn’t pursue it further wouldn’t it? You really don’t have to join an institution or pay thousands of dollars to get started either. You simply need the passion to learn and persist. Most great photographers who rely on their trade to survive don’t even know they have these traits because they love what they do and they simply can’t stop.
It’s true that there is wealth to be made in photography and I’m not going to down play that or make a pitch to the opposite because in every case, it’s been up to the individual. Meaning – it depends on what mode of photography they choose, how much time they put into the business, do they have a commercial bent, are they more artistic than usual etc. All these points come into play when success in a photography business or studio is questioned.
I don’t want to create any false hopes by that last paragraph because success will require some hard work, tolerance and patience. These next thirty tips should help you along the way. There is more detail available on this subject matter at the link at the bottom of this page.
Where can I obtain information on building a photography business?
1. Always do some extensive research before starting out a career with your own photography business so that you understand the pros and cons involved. Some ideas include subscribing to a good magazine related to the photographic industry such as Professional Photographer, Camera Arts and Photo District News. Besides that, the internet is the biggest source of information and can provide you with a plethora of career opportunities or even more information on starting a photography business.
At which level do you want to start your photography business?
2. This is the trickiest question that a person interested in starting a business encounters. It is very important to decide what kind of photography business you want so that the relevant requirements and (sometimes) finance can be muscled up.
When is the best time to start a fully-fledged photography business?
3. After deciding on what you need and any extra necessary equipment that is needed to set up the basic infrastructure, you will need to consider carefully your main tool – the camera, be it digital or film. You must also consider carefully a reliable, high-quality PC and good relevant software to manipulate your photographs with special effects. If the business is being undertaken on a massive scale then maybe a developing lab needs to be planned and established.
o What kind of venues will yield real income to your business?
4. A newly established business in photography requires an assured location or a beat (working locally), as in journalism. For instance, wedding photography, sports related photography or developmental photography. Once established, business can also be diversified into many more fields.
o Building a photography portfolio
5. It is always important to compile a good portfolio as far as photography is concerned. A portfolio must contain a collection of pertinent photographic work that you believe to be impressive. Make sure that photographs are unusual in character and are from diverse fields. Your portfolio must be able to impress the client in the very first meeting.
6. Don’t keep all the photographs that you have in your possession. Only keep your best work in the folder so that you don’t embarrass yourself or find yourself having to explain photographs that aren’t relevant.
7. Showcase spontaneous photos that you believe are of good quality. You’d be surprised how many people respond favorably to peoples expressions when they are good shots.
Basic apparatus required
8. A canvas background of at minimum 7-9 foot and the background colors should be either navy or white as minimum requirements to start with; a well-branded studio lights system such as that of Norman & Speedtron; certified picture manipulation software such as Photoshop, Corel Paint Shop, etc.
Is there a need for establishing a makeup studio as part of your photo studio?
9. Makeup and photography often go hand in hand. Wherever makeup is involved it is often referred to as trick photography because makeup is capable of completely transforming an individual’s personality, and sometimes relevance to a product in the case of advertising photography.
What kind of photo-editing software available in the market?
10. Photo-editing software through which special effects and complete changes to a photo are possible and can also often save the need for a re shoot.
11. Some of the photo-editing software that are popular includes Photoshop CS; Photoshop Light room, iPhoto, i View Multimedia, MediaPro, ACDSee, Corel and Picasa.
Is storage and treatment of photographs crucial in building photography business?
12. Never adopt laxity while handling or archiving photographs. You will regret it later. Storage and access efficiency will either improve or frustrate your working environment. Often older photos become more valuable with time.
How can be photographs be preserved easily apart from the conventional method?
13. Today’s cameras are highly versatile and will allow downloads and transfers from highly surprising devices including your mobile but pictures can also be stored on a CD’s, USB’s and DVD’s too.
o Choosing a Camera
14. Stick to w ell known brand. The level of mega pixel offered and quality of the zooming facility must be looked into carefully. I have my favorites but there are many equally as good as mine.
15. Most of the cameras are compatible with computers and printers and moreover, because we now use memory sticks, we are truly free to operate unencumbered.
o What kind of a website does a person need to have?
16. Your collection of photographs must be properly classified under different categories. Visual appearance of your website will do wonders for your business so take consider setting up one with semi automation where the maintenance and hard work is done for you like photostockplus.
17. Remember to constantly upgrade and maintain your website so that each time people come across your website, they will find fine something new and interesting.
o Copyright of your photographs
18. Copyright is the right protects the person who owns or who took the photographs. A wise exercise if you are looking to use some stock houses for commercial purposes.
o Why is a business card helpful?
19. In every business, visiting cards are helpful. It is extremely useful in for people to contact you after your first meeting. It must contain all your contact details. If you’re a photographer, a clever impressive graphic or a picture of yourself with your equipment is best. Your contact number or email must be easy to read. I have seen cards that have large names and pictures and the phone numbers are so small they are difficult to read. Ridiculous! Make your phone number the largest thing on the card – that’s what most people will use it for.
o Which things must be kept in mind while you plan to build a wedding photography business?
20. Wedding Photography is almost another art unto itself. There are many things to remember for a truly successful wedding shoot. I have prepared another article to deal with this in more detail and it’s all about –Wedding Photography. —
o Advantage of assignment photography
21. Assignment photography is that branch of photography where a person is engaged or consigned to capture shots of something impressive and extraordinary, such as in the case of advertising or portrait photography; this can provide you a stable income after you’ve learned the ropes.
o Advantage of stock photography
22. Stock photography is that branch of photography where there is an accumulated stock of photographs which can be sold to interested buyers, designers, adverting agencies etc. This can be a slow haul but if your pictures are well thought out, it can be the source of an ongoing income. –My favorite is istockphotos–.
o Other places where you can sell your photographic collection?
23. Art shows are the perfect platform from where your creativity and work will be really appreciated because at such places you will find some niche customers that have a sharp eye for real talent. Such places have been known to bring instant fame.
24. Winter Park Art Show at Orlando, Oklahoma City Festival of the Arts, Old Town Art Show; Chicago, Boston Mills Art Show; Peninsula, Ohio, Similar art shows are held in different parts of the world and they are easy to find on the net. Simply do a Google search for “photography art show” and the name of the country you are in after adding the plus sign like this; “photography art show”+ Sweden
o Prices to be charged from the clients
25. In the initial stages of your business, don’t try to charge exorbitant amounts otherwise it will give the wrong impression and you will perhaps lose a valuable long term customer. Tread slowly. Ring other photographers and research. Five phone calls should do it.
Marketing your photography business
26. You must try to market your work at relevant places. Photographs can also be published over the internet. Publication over the internet will increase customer enquiry. Don’t forget to search for suitable local markets and get the snaps printed in a local journal or newspaper and always display your contact number prominently – always!
27. Establishing and popularizing a business is a tough call but if you adopt a proper marketing strategy. Today, Advertising is one of the most popular mediums of promoting. Ads can be placed on websites, online telephone directories, newspapers and magazines, etc. Research the right mediums before you rush in. Sometimes good deals get in the way of recognizing the right advertising vehicle.
28. You can develop a website of your own to effectively promote your photography business but one thing that must be kept in mind is never forget to include a testimonial section and gauge the response of the people visiting the website. Let them make comments.
o Career prospects in photo journalism
29. Individuals interested in setting up a photography business can begin their career by becoming a photo journalist. Appealing and unusual photographs can be supplied to newspapers, magazines, websites and the photography business is booming to such an extent that even international media organizations will offer you good money in return for rare and high-quality photographs.
30. Mainstream photographers are engaged in TV, parcels and copy services, newspapers, magazines and sketch photography. There are many more jobs also related to photography than there ever was previously and because of the diversity and flexibility of digital photography, more respect has been attached to this profession. Some of the avenues in photography apart from business are Journalism, Graphic arts, Advertising, DTP jobs, Publications and Motion Picture creation.
Go and make yourself a hot beverage and a have a long think about where you’re going to start, that is, if you haven’t already started.
This article has been supplied courtesy of Roy Barker. Roy has supplied further detail on the above subject matter at starting a photography business and is dedicated to coaching you on how to start your own photography business. You can also gain photography insights, help (mostly free) or even a Digital Photography Tip or two. For brief reviews on services or equipment see http://www.profitable-photography.com/resources.php
Article Source: http://EzineArticles.com/expert/Roy_Barker/7703
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Be it any kind, whenever the wedding requires some fabulous shots to be captured then there comes the requirement of an amicable and deserving agency to deliver to the demands of the situation and the Wedding Photography of Warwickshire promises to a great and close extent to produce some Creative Wedding Photography and that is what makes them popular!
Wedding is a milestone event in anybodys life, and there is no doubt in the fact that everybody wishes to capture those golden moments forever. Wedding is not the event that only gathers almost everyone in the family under one roof that itself is a moment worth remembering. Thus, it necessitates the use of camera to capture those priceless pictures that remain as memories forever. And the contemporary society at large needs to revive the traditional ambiance of a typical wedding that now remains in history. In order to achieve our personal satisfaction as well as for the society at large, the importance of a good photographer especially one with apt experience in wedding situation, which in reality is not a perfect location for quality photography unless you are a pro, cannot be underestimated.
Another thing to consider is that, it has become a part of a formality for a marriage ceremony to hire any available photographer in order to click the photos that we are indeed going to carry forward for the rest of our life. Doesnt it draw our attention towards changing our perspective regarding this small but a thing of real importance in our lives? And added to the miseries is the fact that there is no shortage of the under quality photographers, and there is a lack of awareness regarding such a matter of serious concern. There is no shortage of appropriate resources also on the other hand. So serious hearts always keep everything well planned so as to never regret again in the future.
Here comes to rescue the creative wedding photography that was established with the intention of providing people, in need of quality wedding photographs, with what they actually desire from quality photographers. It is a dedicated team or a group intended to provide wedding ceremony with whatever it requires to justify the occasion and keep them intact in the form of photographic hues. So keep all your worries aside because we have the help of the Wedding Photography of Warwickshire which provides really cheap photography options for any sort of wedding and the only thing awaiting is a mere click of mouse! The firm is also dedicated to providing an undaunted service to its customers. Prioritizing the customer needs is the main aim of the firm.